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MARVEL UNIVERSE
Action Figures
For Sale

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One of Hasbro’s extremely popular action figure line debuted in 2009.

After a couple of years of continuing the 6 inch Marvel Legends action figure line that Toy Biz had started a few years earlier, Hasbro decided to scale down the size of the Marvel figures to a more traditional size that they were more accustomed to producing.

Hasbro is famous for producing GI Joe action figures since 1982 and the re-launched versions of the Star Wars action figures in 1995 and both of those product lines are primarily made in the 3-3/4 inch scale so it was natural for Hasbro to do the same for the Marvel Universe figures.

With a stable of characters that runs extremely deep, Hasbro could tap into the Marvel Comics Universe and bring forth characters that have never been made into action figures.  The reduced size was cost effective in order to accomplish this feat.

The Marvel Universe figures have similar points of movement as found in the Marvel Legends line.  Each figure for the most part can be adjusted at the head, middle chest, waist, arms-with some having a couple of points, elbows, wrists, legs-some a couple of points, knees and ankle movements. 

Black Widow - Marvel Universe Bucky - Marvel Universe Yellow Jacket - Marvel Universe

The posing opportunities are great for collectors and fans allowing them to setup their figures in a variety of ways.

The accessories that come with each figure is appropriate to that figure such as Spider-Man who comes with a web shooting accessory that can be attached to his arm/hand.  There is typically a display base that comes with some figures and a dossier file on the figure as it relates to some of the current Marvel Comics storylines.  This would later change as the line continued.

Spider-Man - Marvel Universe Skrull - Marvel Universe

The first few series contained a Nick Fury SHIELD operations' team special letter assessment on the hero or villain written in a way as if it were written directly to the collector/fan.  A nice touch.

The paint jobs have been done extremely well from figure to figure.  There are some great paint applications on just about every figure. 

The sculpting has been fantastic giving each figure great detail and definition.  You won’t confuse a figure with someone else. 

You can compare them directly with their comic book counterparts and be very happy with the likeness.

The packaging is very uniform throughout the line.  Each figure comes in its own clear plastic bubble attached to a card back which has a summary on the figure and photos of some of the figures in that series.

When you display unopened package figures next to one another they look very uniform and can freely stand them without tilting the package backward or forward.

There have been a number of multi-pack figures that have been spin-offs of this line.  One is the Marvel Secret Wars 2 packs where each of the 12 issues from the 1980s Marvel Secret Wars comic book maxi-series was reproduced and inserted into 12 different 2 figure packages. 

You might see Thor and Enchantress, Hulk and Cyclops, Black Costumed Spider-Man and Magneto, Captain America and Klaw, Human Torch and Wolverine and other key heroes and villains from that comic series.

Thor and Enchantress - Marvel Universe Hulk and Cyclops - Marvel Universe 

There have been a number of comic book 2 packs that have been created from some of Marvel’s famous issues and covers.  One of them is Marvel’s Greatest Battles featuring Cyclops and Dark Phoenix from the legendary Dark Phoenix storyline from the 1980s. 

Dark Phoenix and Cyclops - Marvel Universe Captain America and Wolverine - Marvel Universe

There have been some impressive larger, over-sized figures that have added a tremendous value to many collections with the highly detailed 18 inch Galactus figure and the 18 inch Sentinel figure.  Each had its own electronics and with a press of a button can produce voices and sounds and lights.

Galactus - Marvel Universe

There have been a number of special figures and multi-pack figures that have been produced which were store, internet and comic book show exclusives.

One simulated the Invaders containing Captain America, Sub-Mariner, Human Torch and the Red Skull which sold initially at the San Diego Comic Con.

Invaders - Marvel Universe

There are others including a Hydra Soldier, Hand Ninja and SHIELD agent in a 3 pack, Spider-Man, Iceman, Firestar comprising Spider-Man and his Amazing Friends 3 pack. 

There's been a 35th Anniversary set celebrating Giant Size X-Men #1 from 1975 introducing the New X-Men with figures of Cyclops, Wolverine, Storm, Colossus, Nightcrawler and Thunderbird.

There's been a classic Avengers gift set including the original Avengers team from 1963-Hulk, Iron Man, Thor, with Ant-Man and the Wasp as they first appeared in Avengers #1.

There's been a Gigantic Battles series which included a regular Universe figure in his 3-3/4 inch size with a larger size character in the 12 inch range of Goliath, Skrull Giant Man, Frost Giant.

This is just the scratch of the surface with so many other specialty figures and specialty multi-figure packages.

There's an even bigger way to expand on this product line as they are so comparable to other 3-3/4 inch figures like GI Joe, Star Wars, DC Infinite Heroes and many others.  They blend in so well with these other product lines adding to the possibilities for anyone's collection.

This truly is an amazing line of figures that all action figure collectors and comic book fans have gravitated to.

Hasbro announced in mid-2013 that they would change the line and introduce future characters with a tie-in to movie and other properties. 

Marvel Universe Infinite Series was released with a couple of waves of figures like Sandman, Black Cat, Beast, Ant-Man.  Those would become stuck on shelves and ultimately liquidated by retailers a few months after their release.  The 3.75 inch Marvel figures essentially ended shortly after this line made its way through the discount piles. 

We would see Guardians of the Galaxy and Thor movie related figure 2 packs in this scale in an attempt to keep the line alive with some random figures tied to video games.

In 2018/2019 there were 2 packs of 3.75 inch Marvel figures along with a Capcom video game character in the same size, but those too would find its way at a discount by year end.

There was no firm direction on the future of the 3.75 inch Marvel figures.  Although Hasbro did temporarily stop making the 6 inch Marvel Legends figures, they would re-launch that line and it has become a mainstay on toy aisles so it's possible the Marvel Universe line returns some day with a new name.

Thanos - Marvel Universe Apocalypse - Marvel Universe 

My suggestion is if you want to start collecting these figures that you will have to buy them online or at a comic convention or toy show.

You used to be able to find retail stores like Target, Walmart, Toys R Us and K-Mart that carried these figures, but some of these stores have closed down in subsequent years. 

Colossus - Marvel Universe Mystique - Marvel Universe

At local comic book shows and toy shows, a lot of collectors and sellers/dealers sold these figures.  There's still a steady market for these figures and I found quite a few sellers that deal with action figures in addition to comic books at these shows.  You should try attending these shows to find that elusive figure.

Several online establishments like Big Bad Toy Store, Entertainment Earth, Amoktime are great sources for the Marvel Universe type figures.  You can find them easily by searching for these online sites.

Ebay is a source for figures.  On Ebay there’s a lot of  collectors/sellers/dealers always looking to move in and out of product and Marvel Universe is a product line that they know will sell for them since so many collectors want them.  There are a number of sellers who sell large lots of these figures in addition to individual items.

Be careful to check out the auctions and Buy it Now listings carefully.  Some sellers’ terms are not right for everyone and sometimes the items are not what you expect. 

If condition of the package is important to you, then be sure to ask a lot of questions.  If you don’t get the right kinds of answers you’re looking for, then move on and try another listing.

Always check out the seller’s profile to see how their past selling has been.  If they’re new to selling and have only been buying to build up their ratings, ask questions of them.

You always want to be comfortable with the person you’re potentially going to be buying from and you really need to know what it is you’re getting.

Happy Collecting!!!
 
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